30% off your first 2 boxes — plus a free travel scoop
Fresh ingredients

Real food for a happier dog.

Freshly made meals, portioned for your dog and delivered to your door.

Get started 30% off your first 2 boxes · takes 2 mins
Bowl of fresh dog food

Healthier skin & coat

Fresher breath

Healthy weight

Better digestion

All-round vitality

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The best part of fresh food is everything.

Owner feeding a happy dog
Locally sourced

Packed with nutrients

Gently cooked to keep the good stuff in.

Gone in seconds

Tastes like real food, because it is.

Zero hassle

Pre-portioned and delivered on your schedule.

Takes about 2 minutes

Build your dog's plan

4.9★avg rating · 8,000+ reviews
12fresh meal recipes
14 daysto a visible difference

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WHY IT WORKS

Made with real food, not fillers.

Every recipe starts with whole, recognisable ingredients, gently cooked to keep their goodness in. (Placeholder copy — we'll add your real sourcing, vet and research details here.)

See what's inside
Gut health Shiny coat Steady energy Strong joints
100,000+
happy dogs made the switch

They taste the difference. You'll see it.

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Hear it from the pack.

Sample reviews — we'll feature your real ones here.

Glorious gutNo more stinky breath, and her tummy has finally settled.
99+
1,078 other dogs like Mabel
Shiny coat heroHer coat went from dull to downright glossy in weeks.
99+
1,046 other dogs like Biscuit
Fuss? Gone.He used to turn his nose up. Now he sprints to the bowl.
99+
1,431 other dogs like Otis
Feeding a dog

Feeding should be easy.

Easy to try

Your first box is a no-strings taste test — try it, then decide.

Easy to feed

Pre-portioned for your dog. Serve on its own or mix with their current food.

Easy to change

Swap recipes, skip a delivery, or pause anytime.

Build your dog's plan 30% off your first 2 boxes · takes 2 mins

Questions? We've got answers.

How much should my dog eat?

We build a portion plan from your dog's age, weight and activity, then deliver exactly that — no guesswork, no scooping math.

Do you deliver to my area?

Pop in your postcode at checkout and we'll confirm your delivery days. (Placeholder copy.)

Why feed fresh?

Fresh, gently cooked food keeps more of the natural nutrients your dog needs. (Placeholder copy.)

Can I get a sample first?

Your first box is a discounted taste test, so you can try before you commit. (Placeholder copy.)

How much does it cost?

Plans are tailored to your dog's size and needs — build a plan for an exact price. (Placeholder copy.)